The Ordinary Skincare Hype

With The Ordinary (owned by Deciem) gaining further momentum in 2018 as the transparent, low-cost skincare brand. I decided to buy a few of their cult products and take them for a whirl. What attracted me to The Ordinary was the sheer range of products and the scientific nature of layering to create a regime. In this way, individuals can tailor their Ordinary routine to address specific needs with pure acids, oils and formulas.

The website is very informative, having a “Regimen Guide” which is a handy place to start if you’re not sure what products you’re looking for. Listing all products by their purpose, the time of day you should use them, their consistency and by the step they should be used within a layered routine, it ┬áreally is a one-stop for all the information you need. It even has regimens set out which you can buy to target specific needs such as Dehydration or Signs of Age.

I decided to buy three products, Hyaluronic Acid 2%+B5, Salicylic Acid 2% and 100% Plant Derived Squalane. My choices were based on testing the latest beauty industry buzzwords, Hyaluronic and Squalane, along with having a desire to try a pure form of Salicylic to combat a skincare need.


The Products

Hyaluronic Acid 2%+B5

Hyaluronic Acid is the buzz word of the moment with 1 gram said to hold up to 6 litres of water. As the name suggests, the acid hydrates the skin. By acting as a magnet for moisture, it helps to plump skin and make it look more radiant. It can be found in everything at the moment, from lip balms to primers and everything in between. In this pure form I used it layered between my toner step and moisturiser. Unfortunately, I didn’t get on with this product at all and was really disappointed. I experienced the product pilling (when the product rolls up into a grimy ball when you rub your skin) and tried it both on its own and with an oil or moisturiser on top but the same thing happened both times. I’m going to persevere and try using less product but I have since found this is a common occurrence in many hyaluronic acids, so it could just be that I haven’t found the right one for me yet. Very disappointing given the many advocates this product has.


Salicylic Acid 2%

Salicylic acid is a Beta Hydroxy Acid (BHA) which means it exfoliates, unclogs pores and has antibacterial properties. Given its properties of unclogging pores and deep cleaning, it is great for blemishes or for people with excess sebum. I applied the product sparingly, only when I had patches of blemishes, and more concentrated to a blemish I have had for some time. I was really surprised and after a few days the persistent blemish was aggravated and felt like the salicylic acid was really doing its job. This product will be staying in my routine and given that I have generally good skin, I probably won’t use it regularly but rather when I have a breakout.


100% Plant derived Squalane

Squalane is a botanical lipid which is compatible with the natural oils found in the skin and is suitable for all skin types including those which have a tendency to be greasy or oily. Squalane provides moisturisation, lightly coating the skin to soften and smooth, it doesn’t cause irritation or leave behind greasy residue. I started off using far too much of this product and realised that literally 3 drops could cover my whole face. When I started using it properly I felt that it quenched my skin and worked really well, providing relief when it felt particularly dry and wintery. This is another product which I’ll be continuing to use, particularly in the morning to maintain moisture.





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